All-New 2023 Toyota Prius Release Date

All-New 2023 Toyota Prius

2023 Toyota Prius – Toyota is rumored to be developing a fifth-generation Toyota Prius ready to launch in January 2023.

Most Toyota models already get hybrid technology. But Toyota does not seem to forget the model that started hybrid cars and electric cars, namely the Toyota Prius.

2023 Toyota Prius

2023 Toyota Prius
2023 Toyota Prius

Although the prestige is not as strong as before, the latest news mentions that Toyota will launch its newest generation in January 2023.

A local Japanese site, Best Car Web, revealed that the next generation of the Toyota Prius development is being worked on.

They also mentioned that the fifth generation is planned to be launched in January 2023. So it is likely that new will be marketed in late 2023 or early 2024.

The fourth generation introduced in 2015 is no longer exploded in the market because its sales decreased from 236,000 units sold in 2012 to only 43,000 units sent to customers in 2020.

However, the COVID-19 pandemic is also the cause of reduced sales of Prius around the world.

Toyota is known as a manufacturer that does not hesitate to turn off the famous model. These include the Toyota Land Cruiser, which is set to be trimmed in 2021 in America.

This generational change is a sign that Toyota has not forgotten the Prius as one of the opening trends of electric cars from Toyota.

Sportier Coupe Style

One of the focuses of the latest Prius upgrade is a sportier exterior look. Best Car Web explains that the newest model will have thinner lights and a more coupe-like body, leaving the impression of a family car that has been pinned to this car.

While the current model already uses the Toyota New Global Architecture (TNGA) platform maintained in the fifth generation later.

The engine is predicted to use a 1.8-liter four-cylinder model and a lithium-ion battery. Indicates more significant fuel efficiency improvements than previous generations.

In addition to the Prius, sources from Autoevolution mentioned that there are two other hatchback models that Toyota is preparing for in 2023.

Among them, the Toyota Supra GRMN with more than 500 hp of power. Similarly, the Toyota Corolla Sport GRMN has a capacity of 296 hp from a 1.6-liter 3-cylinder turbo engine with an all-wheel-drive AWD system.

2022 Toyota Prius Nightshade Edition

The 2022 Toyota Prius Nightshade Edition became the 11th Toyota model to infiltrate the market under the guise of darkness. This is the first hybrid model in the Toyota lineup to get bold Nightshade-style treatment as well.

The Nightshade appearance package adds black rims, headlight accents, rearview mirror covers, door handles, and badges. 

The special edition package is available on a standard front-wheel drive or AWD-e Prius grade with three exterior color options: Midnight Black Metallic, Super White, and Silver Metallica. The front-drive model uses 17-inch rims, while the Prius all-wheel-drive uses a tiny 15-inch rim.

2022 Toyota Prius Nightshade Edition
2022 Toyota Prius Nightshade Edition

Prius Nightshade Edition Interior

On the inside, black SofTex upholstery can be powered and equipped with heating; in the FWD Prius, they can be adjusted eight-way, while the AWD-e layout gets a six-way unit.

The SofTex-trimmed (think faux leather) steering wheel is also heated, and other interior touches include a black semi-gloss center console and chrome doorknob.

The Prius offers 50.7 cubic feet of storage space with its folded back seat, perfect for those looking to enter the nomadic mode.

2022 Toyota Prius Nightshade Edition Engine

The naturally sucked 1.8-liter four-cylinder coupled with two electric motors drive America’s best-selling hybrid that everyone loves.

The Prius AWD-e has a city EPA estimate of 51 mpg, a highway of 47 mpg, and a combined 49 mpg, while the Prius front-drive increases fuel economy to an EPA value of 54/50/52 mpg.


Standard equipment on the Nightshade Edition includes a 7.0-inch touchscreen, a six-speaker JBL sound system, Android Auto, and Apple CarPlay.

Additional technology features include Alexa compatibility, wireless phone chargers, an integrated backup camera system, advanced voice recognition, and Siri Eyes Free.

Customers receive a one-year free subscription to Toyota Safety Connect and a 10-year trial of Service Connect.


The Nightshade edition that looks sportier (but not more sporty) is equipped with a Toyota Safety Sense 2.0 and Star Safety System. Safety features include:

  • Cyclist detection.
  • Lane departure alerts.
  • Blind-spot monitors with rear traffic alerts.
  • Pre-collision systems with low light pedestrian detection.
  • Intelligent parking assist.

2022 Toyota Prius Nightshade Edition Release date

Now in its fourth generation and 6 million strong sales worldwide since its debut in 1997, the equipped fuel-efficient hatchback is sure to attract more fast-track haters.

The Toyota Prius Nightshade Edition 2022 arrives this fall, and prices must be released just before then.

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